Privacy Policy

Purpose of this privacy notice

Simplicity Limited values your privacy and is committed to ensuring that your personal data is protected. Please read this privacy policy carefully as it contains vital information as to who we are and how, and why we collect, store, use, and share your personal data in connection to the use of our website. The privacy policy also explains your rights in relation to your personal data and how to contact us or the supervisory authority in the event you have a complaint.

We collect, use and store certain personal data about you, personal data refers to any information relating to an identified or identifiable individual. As we collect personal data, we are subject to certain data privacy laws. These laws include but are not limited to the following, The UK General Data Protection Regulation (UK GDPR) and EU General Data Protection Regulation (EU GDPR).

Controller

Sewdirect.com.au is provided by Simplicity Limited, we are the controller and responsible for your personal data (referred to as “we”, “us” or “our” in this privacy notice) obtained via our website, meaning that Simplicity Limited is the organisation legally responsible for deciding how the data is used and what purpose it is used for. If you have any questions about this privacy notice, including any request to exercise your legal rights, please email sewdirectAU@dga-intl.com.

What this policy applies to

Please be aware that this privacy policy relates to the use of our website only. Throughout our website we may provide links to other websites operated by certain trusted third parties, these third-party websites may also gather information about you in accordance with their separate privacy policies. For privacy information relating to those third parties, please refer to their privacy policies as appropriate.

Changes to this policy

We may change this privacy policy from time to time. In the event that we make significant changes to the policy, we will take steps to inform you. Please refer to the date at the top of the page to see when this policy was last updated.

PERSONAL DATA 

Personal data we collect about you

The personal data we collect about you depends on how you use our website. We may collect and use the following personal data about you:

  • Your activities on and use of our website
  • Your account details e.g., username and log in details
  • Any delivery addresses specified in your order.
  • Billing information, transaction and payment card or other payment method information.
  • Your name, address and contact information including email address and telephone number (and company details if applicable).
  • Details of any information, transaction and payment card or other payment method information.
  • Bank account and payment details.
  • Details of any information, feedback or other matters given to us by phone, email, post or via social media.
  • Information about the services we provide to you.
  • Your contact history, purchase history and saved wishlist items.
  • Information about how you use our website and technology systems.
  • Your responses to surveys, giveaways, competitions, and promotions.

We do not knowingly collect personal data from anyone under the age of 13 or collect any special categories of personal data about you (this includes details about race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

How and why we use personal data

We may share your personal data with the parties set out below:

  • Third parties we use to help deliver our products and or services to you, e.g., delivery companies.
  • Other parties we use to help us run our business, e.g., website hosts.
  • Other business entities in connection with the sale, assignment, merger or other transfer of all or a portion of the Company’s business to that business entity.
  • Subcontractors, agents, or payment service providers (who may be located in the United States) that we contract with to assist us in providing the services, provided that any such subcontractors or agents.
  • Regulators and other similar authorities who require reporting of processing activities in certain circumstances.
  • Social Media sites, for example if you shop our products via your social media account.

Under data protection law personal data can only be used if we have proper reason e.g.:

  • Where we have received your consent
  • To comply with legal and regulatory requirements
  • For our legitimate interests or those of a third party
  • For the performance of a contract with you or to take steps at your request before entering into a contract.

A legitimate interest is when we have a business or commercial reason to use your personal data, so long as this is not overridden by your own rights and interests.

Where we need to collect personal data by law, or under terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract that we have or are trying to enter with you.